The intent behind the circular issued by Securities and
Futures Commission (SFC), Hong Kong on Triggering of Suitability Obligations is
to infuse life in paragraph 5.2 of the Code of Conduct. Paragraph 5.2 obligates
a licensed or registered person to ensure suitability of the recommendation or
solicitation for the client is reasonable in all the circumstances, having
regard to information about the client of which the licensed or registered
person is or should be aware through the exercise of due diligence.
The circular emphasizes that the trigger for complying with
suitability obligations commences at the point of sale or advice. What does it
mean? It implies that the actions and statements of the licensed person made to
a prospective or existing client in her conversation is a material factor.
Conversations could be spread over a period of time. Also, conversations could
be through physical presence of the parties or verbal or textual or any other
means or a combination of them. This conversation would also include the acts
of providing research and marketing material, of course these material
themselves should have been issued in compliance with paragraph 2.3 of the Code
of Conduct. In case, the conversation results in successful solicitation or
recommendation leading to a transaction, the requirement to comply suitability
obligations will be triggered from the initial conversation. However, if the
conversation is general in nature and does not involve an invitation or
inducement to act on it and invest in a particular product then suitability
obligations are unlikely to trigger.
How are the suitability obligations discharged and an audit
trail maintained to support it?
For discretionary
portfolio management with a pre-determined mandate, the suitability obligations
will be complied with when a target portfolio is created that meets the risk
profile of the client and is agreed with the client. It is necessary that the
portfolio is developed on the basis of the findings from due diligence
conducted on the client. Here it is critical that the assessment is reasonable
and factors in all the parameters of investment like client’s objectives, need
for liquidity, ability to bear loss, age, understanding of the market,
investment horizon etc. An assessment which is not in line with the investment
profile of the client may not pass the test of due diligence. It is necessary
to document the assessment for the mandate and provide a copy of the rationale
to the client in writing and keep a proof of the same. Present and future
transactions in accordance with the mandate will be considered to be done in
compliance with suitability obligations. It is also necessary to review the
mandate at periodic intervals as well as in case of change in circumstances
either of the client or the market.
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